Social Media is one of the best tools you can get to promote your business and connect to your customers for free. These are the same reasons why you should have the best social media apps installed in your smartphone or tablet. Here are the top ones you should get.


The number social networking site should be the number one on your list. Almost all your clients are on Facebook so it is only natural that you can should be able to access it wherever you are. The updates make Facebook mobile much faster and more pleasant to use. You can upload photos faster compared to the old version. The Facebook app still needs a lot of tweaking and added features but we can all be sure that Facebook is already working on it. This app is free and is available on the iOS, Android, Blackberry and Windows Phones.



As a business owner, there are a lot of things you can do with Foursquare. If you have actual stores or restaurants, make sure that they are discoverable in Foursquare. You can track how many customers log in to Foursquare whenever they are at your place. You can see how many visits they have made and give them incentives for that. You can make targeted promos in Foursquare. You can announce special sales, discounts, freebies and events exclusively for your Foursquare members.


This app is free and is available on the iOS, Android and Blackberry.


Content with photos are more likely to get attention than plain old boring text. Snap photos of your products, your events, etc. and then use Instagram to add fun effects and upload it just like a news feed. Your customers and fans can follow you and you can also follow them. This gives you an insight to your customers’ preferences. The best part is Instagram is under Facebook’s banner so expect more exciting services to come.


This app is free and is available on the Android and iOS.


While we are on the subject of photos, this next social networking site has taken the world by storm. Pinterest allows you to share photos of everything you love with everyone. You can use Pinterest as a catalogue for your newest collection. You will be able to see how many liked your items by the number of likes and re-pins. You will see which items garnered the most interest. Your customers can also comment on your pins and follow you.


This app is free and is available on iOS and Android.

With these apps at your fingertips, there’s no excuse for you not to connect to your customers and the rest of the world.

This post has been contributed by Ian G. He is an  entrepreneur, tech blogger and runs a business phones site. He likes to write about gadgets & other technology stuff and the ways how one can use them in business.